Last updated: April 12, 2026
Effective date: April 12, 2026
These Terms of Service ("Terms") govern your access to and use of stiff. ("the App"), operated by Magnolia Labs Limited ("we," "us," or "our"), a company registered in Hong Kong SAR. By downloading, installing, or using the App, you agree to be bound by these Terms. If you do not agree, do not use the App.
These Terms form a legally binding agreement between you and Magnolia Labs Limited. Please read them carefully.
You must be at least 12 years of age to use the App. The App is rated 12+ on the Apple App Store. By using the App, you represent and warrant that you:
If you are accessing the App on behalf of a minor, you represent that you are that person's parent or legal guardian and accept these Terms on their behalf. You acknowledge and agree that the App's brand voice includes passive-aggressive humor and guilt-based motivation that may not be appropriate for all users, and you have evaluated whether the App is suitable for the minor in your care.
stiff. is a screen time management and stretch wellness app for iOS. It monitors your screen usage, blocks selected apps after a configurable threshold, and requires you to complete a camera-verified or motion-verified stretch routine to unlock those apps. The App includes collectible shrimp characters earned through an experience point ("SP") system based on stretch activity.
All features are available during a 7-day free trial. After the trial, a paid subscription is required to continue using the App's core features including app blocking.
stiff. is designed with an intentionally irreverent, passive-aggressive brand voice. The shrimp mascot's commentary, including notifications, mood text, weekly reviews, and in-app messages, is intended as humor and is not:
If any humor feature causes you genuine distress, you can disable notifications, change the mascot's name to something you find less personal, or uninstall the App at any time. The App is designed to be dismissable and never attempts to prevent you from closing it or uninstalling it.
The App is not appropriate for individuals who may be sensitive to critical language, self-deprecating humor, or guilt-based motivation strategies. Please evaluate whether the brand voice is appropriate for you before the trial period ends.
stiff. provides general stretch guidance for wellness purposes only. The App is not a medical device and does not provide medical advice, diagnosis, or treatment.
By using the App, you acknowledge that you engage in stretch activities at your own risk and release Magnolia Labs Limited from any liability related to physical injury arising from performing stretches suggested by the App.
stiff. uses Apple's Screen Time and Family Controls APIs to block apps you select.
You acknowledge and agree that:
IF YOU NEED GUARANTEED ACCESS TO ANY APP AT ANY TIME, DO NOT BLOCK IT WITH STIFF.
stiff. offers a 7-day free trial when you first install the App. During the trial, you have full access to all features including app blocking, all stretch routines, the complete shrimp collection system, weekly analytics, and all gamification systems.
When your trial ends, an active subscription is required to continue using the App's core features. Without a subscription:
Actual prices are displayed in your local currency before purchase and may vary by region based on Apple's regional pricing policies.
stiff. includes a collectible shrimp system with the following important characteristics:
The gamification system is a game mechanic, not a purchasable good. By using the App, you acknowledge that virtual items are not property and do not grant any ownership rights.
All intellectual property in the App — including but not limited to source code, artwork, character designs (including all shrimp characters and the mascot), animations, sound effects, UI design, brand voice copy, notification text, mood text, weekly review templates, marketing materials, and the "stiff." name, logo, and branding — is owned by or exclusively licensed to Magnolia Labs Limited and is protected by copyright, trademark, and other intellectual property laws.
You are granted a limited, non-exclusive, non-transferable, revocable license to use the App for personal, non-commercial purposes only, subject to these Terms.
Share cards generated by the App are provided for your personal use and sharing on social media. You may not use them for commercial purposes, merchandise, resale, machine learning training data, or any use that implies endorsement by Magnolia Labs Limited.
You may not:
The App does not permit user-generated content to be shared with other users. Any names you enter (shrimp name, your first name, your full name) are stored locally on your device and are not transmitted to us.
If you provide feedback, suggestions, bug reports, or ideas to us, you grant Magnolia Labs Limited a perpetual, irrevocable, royalty-free, worldwide license to use that feedback for any purpose without compensation or attribution to you.
If you believe any content in the App infringes your intellectual property rights, contact us at magnolia.labs.ai@gmail.com with:
We will respond within 14 business days and will remove content found to infringe valid intellectual property rights.
You agree not to:
Violation of these acceptable use terms may result in immediate termination of your access without refund.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, THE APP IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:
We do not warrant that the App will meet your requirements, that defects will be corrected, or that the App is free of viruses or other harmful components.
Some jurisdictions do not allow the exclusion of certain warranties. If these exclusions do not apply to you, they are limited to the minimum extent permitted by law.
TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT SHALL MAGNOLIA LABS LIMITED, ITS DIRECTORS, EMPLOYEES, OR AFFILIATES BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO:
OUR TOTAL AGGREGATE LIABILITY TO YOU FOR ALL CLAIMS ARISING FROM OR RELATED TO THE APP OR THESE TERMS SHALL NOT EXCEED THE GREATER OF: (A) THE AMOUNT YOU PAID TO US IN THE 12 MONTHS PRECEDING THE CLAIM, OR (B) ONE HUNDRED UNITED STATES DOLLARS (USD $100).
Some jurisdictions do not allow the exclusion or limitation of certain damages. If these limitations do not apply to you, they are limited to the minimum extent permitted by law.
You agree to indemnify, defend, and hold harmless Magnolia Labs Limited, its directors, employees, affiliates, and agents from and against any claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising out of or in any way connected to:
The App integrates with third-party services including Apple (iOS, StoreKit, Family Controls, Screen Time), RevenueCat (subscription management), and Firebase (analytics and crash reporting). Your use of these services is subject to their respective terms and privacy policies. Magnolia Labs Limited is not responsible for the practices or content of third-party services.
We may update these Terms from time to time. Material changes will be reflected by:
Continued use of the App after changes take effect constitutes acceptance of the updated Terms. If you do not agree to the changes, you should uninstall the App and cancel any active subscription.
You may stop using the App at any time by uninstalling it and cancelling any active subscription through Apple.
We reserve the right to suspend, restrict, or terminate your access to the App, with or without notice, for any reason including:
Upon termination, your right to use the App ceases immediately. Sections that by their nature should survive termination (including but not limited to Sections 9–15) will survive.
If your subscription is cancelled, you should cancel your subscription through Apple's billing system before uninstalling to avoid continued charges.
The App is distributed through the Apple App Store. You acknowledge that:
These Terms are governed by the laws of Hong Kong SAR, without regard to its conflict of laws principles. Any disputes arising out of or related to these Terms or the App shall be subject to the exclusive jurisdiction of the courts of Hong Kong SAR.
Nothing in these Terms affects your statutory consumer rights under the laws of your jurisdiction of residence. If any provision of these Terms is inconsistent with mandatory consumer protection laws in your jurisdiction, those laws will prevail to the extent of the inconsistency.
Before filing any formal claim, you agree to first contact us at magnolia.labs.ai@gmail.com with a description of the dispute and your desired resolution. We will attempt to resolve disputes in good faith within 30 days of receiving your notice.
If we cannot resolve the dispute informally, any formal legal action must be brought in the courts of Hong Kong SAR, subject to Section 20.
Magnolia Labs Limited shall not be liable for any failure or delay in performance caused by circumstances beyond our reasonable control, including but not limited to natural disasters, acts of government, war, terrorism, riots, labor disputes, internet outages, App Store outages, or failures of third-party services.
If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be limited or eliminated to the minimum extent necessary so that the remaining provisions remain in full force and effect.
Our failure to enforce any right or provision of these Terms shall not be considered a waiver of those rights. Any waiver must be in writing and signed by an authorized representative of Magnolia Labs Limited.
You may not assign or transfer these Terms or any rights under them. We may assign these Terms at any time without notice to you, including in connection with a merger, acquisition, sale of assets, or operation of law.
These Terms, together with our Privacy Policy, constitute the entire agreement between you and Magnolia Labs Limited regarding your use of the App and supersede any prior agreements.
For questions about these Terms, contact us at:
Email: magnolia.labs.ai@gmail.com
Entity: Magnolia Labs Limited
Jurisdiction: Hong Kong SAR
Response time: within 30 days for non-urgent matters
For urgent legal matters, please include "LEGAL" in the subject line.
BY DOWNLOADING, INSTALLING, OR USING THE APP, YOU ACKNOWLEDGE THAT YOU HAVE READ THESE TERMS, UNDERSTAND THEM, AND AGREE TO BE BOUND BY THEM. IF YOU DO NOT AGREE, DO NOT USE THE APP.